(PRLEAP.COM) Las Vegas’ Special Event Management company recently coordinated a sexy poolside launch for Glaceau’s new line of vitaminenergy beverages. As a part of their event services, Special Event Management coordinated all activities of this event, including the e-launch invites, specialty drink menus, models, staff product
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, live radio remote with KLUC 98.5 FM, venue décor, venue audio visual design, venue selection, talent management and on-site management.
“ We were thrilled that Jennifer Aniston discovered smartwater and realized what a difference it makes to her healthy lifestyl... ”
This Las Vegas event of Glaceau’s new line of vitaminenergy beverages was important part of the Glaceau’s vitaminenergy launch. Establishing a brand for this new drink was the primary goal of Glaceau’s West Coast Marketing Director Sandy Blumberg. “BARE was the perfect location to introduce our new product, and with the help of Special Event Management, the event was a huge success.”
To view photos of this private event, visit the following link:
http://www.semlv.com/bigimage.asp?p=gallery/glaceau/wglaceaubare2030.jpg&g=glace au
Las Vegas’ Special Event Management company selected the Bare Pool Lounge in the Mirage Hotel and Casino as the location for this event. The Bare Pool Lounge at Las Vegas’ Mirage Hotel & Casino is an ideal location for private events. Special Event Management of Las Vegas has an exclusive relationship with the Bare Pool Lounge. Las Vegas events at the Bare Pool Lounge take on a dramatic flair when set among two luxury dipping pools, private cabanas, daybeds and chaise lounges. Combined with the beats of DJ mixed music and a menu of refreshing specialty cocktails, Bare Pool Lounge offers Las Vegas a premier party experience. Las Vegas’ Bare Pool Lounge is open seven nights a week beginning at 7 p.m. for special events with groups of up to 450 people. The Bare Pool Lounge is ideal for both cocktail receptions and dinner soirees. This unique venue is the perfect backdrop for those wanting to relax and socialize, or witness a perfect Las Vegas sunset transition into a canopy of glittering stars.
To schedule an event at the Bare Pool Lounge in Las Vegas, Nevada – click here:
http://www.semlv.com/contact-las-vegas-events.asp
Among the event’s sponsors were the Las Vegas Weekly and Las Vegas radio station 98.5 KLUC. The live remote provided by 98.5 KLUC invited listeners to complimentary VIP entrance, open specialty cocktail bar, and non-stop sampling of the new flavors of of vitaminenergy. Dragonfruit, Tropical Cirtus and Fruit Punch were all on the menu, blended into tasty cocktail combinations, the signature drinks boosted energy and got the crowd dancing on water! Also providing entertainment was DJ Zahaldee; resident DJ of Polly Esther’s located in Stratosphere Hotel and Casino in Las Vegas.
Glaceau, which was acquired this past May by Coca-Cola for a reported 4.1 billion dollars, has numerous celebrity spokespersons including Kelly Clarkson, 50 Cent and most recently they have signed on Jennifer Aniston to be the face of their enhanced water product, smartwater.
“We were thrilled that Jennifer Aniston discovered smartwater and realized what a difference it makes to her healthy lifestyle,” said Rohan Oza, Senior Vice President of Marketing, smartwater. “To us, Jennifer Aniston truly embodies what smartwater is all about as she combines substance and style like nobody else.”
The world’s largest beverage maker said the agreement to acquire Energy Brands Inc., known as Glaceau, provides Atlanta-based Coca-Cola (KO) with a strong platform to grow its "active lifestyle" beverages.
